The Principles of Design are the products of using the Elements of Art in an aesthetically successful way...in literary terms if the elements are the 'words' in art then the principals are the 'sentences or paragraphs' - leaving the overall work of art as the final 'story'.

The seven Principles of Design are:

BALANCE -

PORPORTION -

EMPHASIS -

CONTRAST -

REPETITION & RHYTHYM-

MOVEMENT -

UNITY & VARIETY -